Prof. Dr. Hannes Huttelmaier
Professor of Business Administration and Technical Sales
I am Professor of Business Administration and Technical Sales at the University of Applied Sciences Würzburg-Schweinfurt. My research focuses on digital B2B marketing & sales with a focus on marketing & sales automation. In addition to my research and teaching activities, I advise decision-makers in B2B companies with Aggredi Consulting. I am also active as a speaker, trainer and scientific director of commissioned studies. Before joining FHWS, I worked in various positions in industrial companies, most recently as Head of Global Product Management Lifecycle at a global market leader in plant engineering.
As an expert in marketing and sales, I support companies in profitably marketing and expanding their service portfolio. I also contribute my expertise in service product management with a focus on pay-per-X models to the ServiceLobby.
